90 Days to Success Marketing and Advertising Your Small Business

90 Days to Success Marketing and Your Small Business 
Course Technology PTR; 1 edition (November 18, 2010) | ISBN: 1435458281 143545829X | 538 pages | File type: PDF | 2 mb

Regardless of the industry they are in, small business owners need to attract new business. 90 DAYS TO SUCCESS MARKETING AND YOUR SMALL Business is designed to educate small business owners on the various forms of that are available today, help them identify which forms are appropriate for their business and customer base, and how to develop marketing and strategies with quantifiable (and highly profitable!) results. The book provides a blueprint for a successful, fiscally-sound marketing and campaign that will yield profitable results for any small business within just 90 days. With this book and some common sense, you'll be able to make marketing decisions that can help your business weather the tough times and grow to new heights. 


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Marketing Without Advertising

Marketing Without Advertising: Inspire Customers to Rave About Your Business to Create Lasting Success

Marketing Without : Inspire Customers to Rave About Your Business to Create Lasting Success 
Publisher: NOLO | ISBN: 0873379306 | edition 2003 | File type: CHM | 240 pages | 13,5 mb

The best marketing you can do for your business is to concentrate on creating a high-quality operation that customers, employees and other businesspeople will trust, respect and recommend.
Marketing Without teaches small business owners practical strategies to:
*encourage customers to spread the good word about your business
*attract new customers and gain their trust
*turn dissatisfied customers into loyal supporters
*list your products or services widely and inexpensively
*plan marketing events that will keep customers involved
*encourage the media to comment positively on your business 

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Advertisers at Work

2012 | 308 Pages | ISBN: 1430238283 | EPUB + PDF | 0.6 MB + 4 MB

In Advertisers at Work, readers will gain insights from the most interesting people working in the field of advertising today, told in their own words. Guided by interviewer Dr. Tracy Tuten, 18 advertising leaders share their favorite stories, debunk the myths of advertising, make predictions on the industry��s future, pay homage to the lions of the past, and offer insights into what it takes to win in the ad game today.

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Jamie Keddie, Images (Resource Books for Teachers)

ISBN: 0194425797 | edition 2010 | PDF | 146 pages | 19 mb

Includes 61 activities and 35 original images. Examines the possibilities for using a wide range of original images and resources including art, photography, advertising, the Internet, and student-generated images.

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Effectiveness of Online Marketing Campaigns

Effectiveness of Online Marketing Campaigns: An Investigation into Online Multichannel and Search Engine Advertising

2013 | 145 Pages | ISBN: 3658017317 | PDF | 2 MB

Internet advertising has come off age; yet little is known in research and practice about how digital channel advertising really works. 

The empirical research in this thesis intends to fill this gap and shed light on the effectiveness of online advertising.

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Advertising Age�C26 May 2014

English | 36 pages | PDF | 17,8 MB

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Advertising and Society: An Introduction, 2nd Edition

2013 | ISBN: 0470673095 | English | 312 pages | PDF | 4 MB

Now revised and updated to reflect the impact of emerging technologies, this new edition of Advertising and Society: Controversies and Consequences examines the evolution of advertising and its influence on society.

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NTC's Mass Media Dictionary (Business)

1991 | ISBN-10: 0844231851 | EPUB (Converted) | 608 pages | 1,7 MB

This dictionary contains more than 20,000 terms commonly used in advertising, satellite communications, audience measurement and other areas of mass media. It includes definitions for new and leading-edge technologies such as fibre optics.

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The Advertising Effect: How to Change Behaviour

2014 | ISBN: 0195593928 | English | 240 pages | EPUB | 0.9 MB 

In The Advertising Effect, respected advertising insider, Adam Ferrier, reveals the ten techniques used by some of the best-known brands across the globe. 

These techniques are grounded in psychological theory with award winning real world examples and explore how the most effective way to change behaviour is through action rather than the conventional advertising practices (emotional or rational persuasion).

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Email Advertising Crash Course

English | May 15, 2015 | ASIN: B00XQLCXXC | 22 Pages | MOBI/EPUB | 168.01 KB/105.02 KB

If you want to boost your business through an effective email marketing strategy, then this book is for you!

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